Bridgestone launches TCS tire safety inspection

With the increase in the number of car ownership in China, more and more drivers gradually return their sights to the starting point of safe driving, tires, while enjoying driving pleasure. The tires that carry the mission of vehicle safety are increasingly of concern to all parties. On April 15, 2011, Bridgestone once again launched a two-month “TCS*1 Tire Safety Checkpointing Campaign” across the country, providing services and assistance for people’s safe travel. Harmonious development provides strong protection.

Bridgestone ’s TCS tire safety inspection activities are based on the Bridgestone family network such as “Wings of the Car” and “Bridgestone Tire Shop”, and tire pressure and grooves are deepened by professional and technical personnel. The free monitoring and inspection of the three aspects of injury and injury, to eliminate the potential safety hazards of the tires, so that the majority of car users to better understand the basic common sense of the use of tires, enhance the awareness of safe driving, reduce the personal injury caused by tire damage. To commemorate the 80th anniversary of the Group’s establishment, the theme of the 2011 event was “The 80th Anniversary TCS Event of Bridgestone”. As of June 1, 2011, 128 TCS events have been held in 71 cities including Shanghai, Beijing, Guangzhou, Wuhan, Shenyang, Xi’an and Dalian, and more than 10,000 users have been received. From this month, the Bridgestone TCS activity will also start 100 games in 60 cities across the country. It is expected that more than 20,000 car owners will benefit from this event in 2011.

Bridgestone adheres to the corporate mission of “contributing to society with the highest quality”, strengthens production quality management, and provides customers with the most quality-assured tires. At the same time, the development of public welfare services such as free tire testing and maintenance is also an important part of business activities. In 2003, Bridgestone first introduced the service concept of TCS tire safety inspection in the Chinese market. Two years later, Bridgestone teamed up with the International Automobile Federation Foundation (FIAF) to introduce China’s “Think before you drive” traffic safety enlightenment activities to China. Incorporating the TCS service and launching the “Bridgestone Safe China Banking” charity event in China. In 2006, safety awareness campaigns were launched in public places in 100 cities across the country to provide safe travel for Chinese auto consumers. Effective protection.

In 2008, Bridgestone’s TCS safety inspection activities extended to tires for large-scale passenger vehicles. During the peak season of Spring Festival and Summer Transport, TCS activities were carried out for large passenger transport companies in more than 70 cities across the country. Some in-person participants have expressed great interest and will regularly pay attention to tire safety in the future. As of 2010, Bridgestone’s TCS activities have spread to 500 cities nationwide. It can be said that the safe journey begins with TCS activities under the “football,” making Bridgestone’s public welfare road solid and stable.

annotation:

TCS is the English abbreviation of TIRE CHECK SAFETY. Chinese means tire safety check activity. , is Bridgestone’s use of advanced technology testing methods since 2003, specially trained Bridgestone staff, and “Wings of the Car” and “Bridgestone Tire Shop (BTS)” The Bridgestone sales network led by the company is conducting free tire safety testing activities throughout the country.

"TBYD" in English is "Think before you drive", which means "first thought, after driving". It is a global highway safety event jointly initiated by Bridgestone and the FIA ​​Foundation.

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