Fukuda Environmental Protection Li Jianan: Fit is the best

Foton Motor - the largest domestic company with a full range of commercial models of its own brand, in the first half to grab the limelight. Commercial vehicle sales continued to maintain its number one position in monthly sales.

In the 13 years of development, Foton Motor was known as a dark horse in the industry and achieved a stunning performance in the automotive industry. In accordance with its own development strategy, we have moved forward step by step and have now involved in the fields of light trucks, medium and heavy trucks, passenger cars, pickups, SUVs and MPVs. Every time they enter a field, they are not favored at first, but in the end they all stopped their feet. In the glorious development of Foton Motor, its development "engine" - Futian environmental protection power contributed. Around the future development of Foton Motor, what kind of perfect cooperation with environmental protection power? This reporter interviewed Li Jianan, general manager of Foton Environmental Protection Power. He said that market users are the most realistic and ultimately see product competitiveness. Most suitable for your own, the most cost-effective products.

Reporter: This year, Foton light trucks are selling very hot, which of course is inseparable from high-quality engines. Is there any adjustment in sales expectations?

Li Jianan: Technological innovation is the fundamental principle. Meeting the needs of market users is the ultimate goal. After several years of efforts, the environmental protection power source has four relatively light automotive engine product platforms and more than 180 engine product resources that are relatively advanced in China. All of the diesel engines meet the national III emission regulations and the gasoline engine meets the national IV emission regulations. The products are basically completed. The upgrade. The environmental protection power has developed into the industry base with the most abundant light diesel and gasoline engine resources in China, and provides competitive power for the development of Foton Motor Group. Now it is mainly used as a matching power for pickups, SUVs, MPVs, and mid- to high-end light trucks.

Last year, Foton Motor completed sales of 420,000 vehicles. In the fourth quarter, the sales volume of the entire industry declined. All companies were very cautious when they planned for 2009, and they believed that the goal of maintaining 2008 was similar. We also conservatively set a target of 430,000 vehicles. I did not expect the auto market to start very quickly in the first quarter of this year. Foton Motor also achieved the best performance ever. In the first half of the year, it sold more than 280,000 vehicles, and the growth rate exceeded the original plan. 30%. The company began to adjust its plans in June. Foton Motor increased its sales volume to 580,000 units throughout the year, and its environmental power production also increased accordingly.

Reporter: Fukuda began to make agricultural vehicle products. After getting involved in light trucks and heavy trucks, people's understanding has also changed. Some people concluded that Fukuda's success prevails over strategy. What are the important environmental protection efforts in these years?

Li Jianan: Over the years, Foton Motor has continuously adjusted and upgraded its product structure and achieved good results. On the one hand, technological upgrades are made to meet the increasingly stringent requirements of laws and regulations. On the one hand, quality upgrades are made to meet the increasing demands of users. The product resources of the four platforms of environmental protection power engines have also been upgraded. The BJ493 diesel engine introduced technology from Japan in the 1980s. Through cooperation with the AVL, advanced technology such as high pressure common rail and supercharged medium cooling was used to upgrade the product to the National III standard. BJ486 Gasoline Engine is a brand new gasoline engine product platform developed in cooperation with Lotus Corporation. It adopts advanced technologies such as DOHC, VVT, and booster intercooling, and its power is up to 65KW. The emission can be upgraded to the National Standard. This resource is unique to us and has a Strong competitiveness.

The development of environmental protection power has first benefited from the success of the company's strategy. Through the integration of social resources, with a small amount of investment, in a very short period of time, it has established engine resource capabilities. It should be said that it has made contributions to the country, to the society, and to the Beijing auto industry. It is a model for the reform of state-owned enterprises. On this basis, through a continuous technical upgrade, quality upgrade, and management upgrade, a qualified industrial worker team has been established. In the nearly 10 years since its establishment, the company has produced more than 300,000 engines, has a sales revenue of nearly 4 billion yuan, and has a total profit of more than 6 billion yuan. It has a certain reputation in the industry.

Reporter: What kind of planning is there for the future of environmental protection?

Li Jianan: The future development of environmental protection power will follow Futian Automotive Group's overall strategic development planning and business positioning of the power system and continue to implement the business principles of “Intensional Growth, Structural Adjustment, and Globalization”. The products are based on these four engine product platforms, and will be further developed to meet the needs of different markets. The market will be based on Foton Motors and will be positioned in the mid-range commercial vehicles and passenger car's gas and diesel engines to further improve product quality. , To further explore the external market and continuously improve the scale of business development.

During the “Twelfth Five-Year Plan” period, Foton wants to enter the car industry, and now the “business-friendly IKEA” MDI, which is already on the market, is a vehicle that is fully car-based. Futian will target the economical sedan and be a boutique car. Environmental Power is developing a new power platform to prepare Foton Motor's true entry into the car.

Further development and development to meet the needs of different markets; the market will be based on Foton Motor, positioning in the mid-range commercial vehicles and passenger car's gas and diesel power, further enhance product quality, and further open up the external market, and continuously improve the scale of enterprise development.

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