Liu Jun, president of Liugong Construction Machinery North America, said that he plans to expand the North American market with new products, new distributor plans, and accurate pricing strategies in the next two years. In the next two years Liugong’s distributors in this market will More than 60.

“We have established a foundation here. North America is a market that is difficult to enter and requires a lot of time and money to set up a dealer network to provide the services and parts users need. This year, we have established a distributor. The financing plan is very important for market development."

Liugong Construction Machinery North America has partnered with Delaland Langdon Financial Services of the Netherlands to provide Liugong North American distributors with an inventory financing plan and at the same time to provide equipment financing solutions for end customers.

According to Unger, Liugong’s latest equipment includes the new 842IVZ loader (Liugong's first wheel loader using the US Environmental Protection Agency's standard Tier4 interim engine), and the equipment uses an optimized hydraulic system that can be increased by 15%. Productivity, reducing fuel consumption by up to 10%.

In the coming months, Liugong North America's marketing efforts will focus on dealer recruitment. In 2010, five distributors were signed. Currently there are 13 outlets and 17 total distributors. The total number of planned distributors will exceed 60 in the future. Unger said that Liugong will first focus on the east coast market penetration of economic recovery.

Liugong North America also implemented a leasing market and general contractor program. Unger believes that Liugong's wheel loaders, excavators, skid steers, and backhoe loaders are well suited to the needs of the market.

Liu Donovan, chairman of LiuGong North America, LiuGong’s North American and Latin American and global market designer, expects Ligong to more than double its sales in the US in 2011.